Okay, I started this post with a ridiculous picture because the rest of it might be a little boring and dry for some people. I sat down this morning and ran some numbers. I've been wanting to do this for awhile, to give some concrete numbers for people who are interested in the indie-publishing world. There are a few success stories out there about people making six figures selling their books online, and while I do think these stories are amazing, I also don't think they are probably the norm. Writing/publishing/selling books is hard work, and at the end of the day it's just like any other job. In theory, the harder you work and the more time you put into it, the greater the rewards.
For me, I don't have a lot of time to put into marketing or promoting my books. I have a full time job that is more than 40 hours per week. I travel for work, and I travel for fun (as evidenced in my prior posts). I'm not complaining. I love my life. But I don't have as much time for my writing job as I would like to be able to make it a successful career. It's my own fault. I know that. I'm just pointing out the fact that the people who have been able to make self-publishing a successful career have likely put in a ton of time and completely deserve their success.
That's not to say I don't consider my own results to be a success. I'm thrilled beyond belief to even have one sale of a book I wrote. It's an amazing feeling. So while I'm certainly not making six figures, (probably not even four figures), I still think my 2012 was successful. Let's dig a little deeper.
I published my first book, The Shadows, toward the end of May. I had 2 sales. It was awesome. I released five books total in 2012, including the complete Shadows Trilogy. I also released two novellas in the Castle Trilogy. In the very last week of 2012, I released a Shadows Novella, and a complete set of the trilogy. Neither of those had any sales until January of this year, so my sales for 2012 include the three books of The Shadows Trilogy, the first book of the Castle Trilogy, two Castle novellas, and one stand alone adult book. So that's five full books and two novellas. Here's the numbers.
May - Dec 2012: 235 sales, 13 loans on Amazon, and 5,565 free book giveaways.
Again, not a roaring success by some people's standards, but I was pleased. The last book in my trilogy wasn't released until toward the end of December, and I think having the complete set out now will help sales quite a bit. Lots of people don't like to start unfinished series by unknown authors.
Something else worth noting is that January of 2013 has already been a huge improvement for me. Let's look at those numbers:
Jan 2013: 97 sales so far, 34 loans on Amazon so far, and 2,955 free book giveaways so far. And the month is only 2/3 of the way complete.
I don't want to draw too many conclusions from these numbers. January was bound to be a better month with the after Christmas bump. Who knows if it will last.
What I do want to point out is that 332 people have paid good money for my books, and that is awesome. So thanks if you are one of those people! Another 15 people took time to leave reviews on amazon, and again- thank you! Even if someone leaves a less than stellar review, it means a lot that they take the time to write it at all. Also, 8,554 people have taken the time to download my book, either through a loan or a giveaway. Many of them may never read it, but a few probably will. And that is awesome.
I have a ton of projects underway right now. I'm working on the second book in the Castle Trilogy, Fortress. I have a middle grade fantasy/adventure book halfway done. I love this book, by the way. I think it will be part of a four or five book series. I can't wait to publish it. I also have another adult novel underfoot. I'll be finishing up the Castle Trilogy in the first half of this year. I have a mystery adult series outlined. So yeah, I'm a busy girl. Even if I never get another sale, I'll still be working on these things. That's the thing about stories- they have to be told, even if only the person that writes them is also the only one that hears them.
Happy Sunday, everyone! I'm off to buy some bananas for the deep fryer - don't ask. Oh- CASTLE is on free promo on Amazon today so go check it out.